Fox Classics

Fox Classics is an Australian cable and satellite channel that specializes in showing television series and ad-free classic movies, themed movie nights and miniseries from the 1950s, 1960s, 1970s and some content from the 1980s and 1990s.
The DMC Initiative developed this series of IDs for Australian Television Channel, FOX CLASSICS.
FOX CLASSICS showcases classic films, and the ID series was designed to take viewers on a guessing game journey through the world of classic cinema.
Each ID interprets a series of films, merging them together through iconic design and audio. The looks of the idents is minimalistic in nature and quite effective and fun to look at.

THE GREATS ID

THE CLASSICS ID

THE EPICS ID

A FULL MINUTE ID

THE MAKING OF FOREVER CLASSICS

Fox Classics movie rebranding done by DMC Initiative, an Australian based Creative agency
CHRISTMAS PUDDING DENT

CHRISTMAS PRESENTS IDENT

Check out www.ArtofChannelBranding.com for more.

CREDITS
CLIENT – FOX CLASSICS
Channel Creative Director: Uriah Blair
Designed, Directed and Animated by The DMC Initiative
Creative Director: Nathan Drabsch
Lead Designer: Luke Bell-Booth
Designers: Zena Santos, Bernard Tan, Nathan Drabsch
Audio Design & Composition: Mark Brandis @ ism studios

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