Velvet produced 4 Brand Ident’s for Oman TV supporting the re-design for the national channel. The Ident’s are a part of branding campaign as another mutual collaboration between the agency Perfect Accident Creative Services GmbH and Velvet.
Using the colorful blue cloth which weaves the tradition into the modernity and enabling the connectivity of Oman’s people as a key visual, Velvet created a set of idents which creates a dialogue between the different generations, mutual inspiration, aspirations to success and cultural entertainment of the evolving society of Oman. The idents tells stories of personal engagement and aspiration. . The cloth stands for the agility of Oman TV and becomes the common partner for all kinds of lifestyle situations.
By showcasing the cloth flowing across the impressive landscape of Oman and interacting with real people, it creates a touch of authenticity and originality as an appreciation for the stunning country of Oman.
Check out www.ArtofChannelBranding.com for more.
Client: Perfect Accident Creative Services GmbH, Germany
Creative Director: Martin Kett
Producer: Martin Sommer
Idents directed by: Matthias Zentner
Violins: Blerim Hoxha
Guitars: Christoph Schultheiß
Mixing: Michael Meinl
Music: Florian Riedl
Service Production: Stoked Films, Beirut
DOP: Dieter Deventer
Producer: Velvet, Andreas Rothenaicher
Line Producer: Stoked, Mirna Estephan
Production Manager: Pascal baboudjian
Nuke: Manuel Voss
Compositing: Flame, Sylvi Robler
CGI: Hannes Gerl, Nando Stille, Armin Keplinger
Cretive Supervision: Thomas Wernbacher, Hannes Gerl
Concept Art: Korbinian Vogel
Edit: jochen Kraus, Florian Hoger
Grading: Bianca Rudolph
Art Director: Charbel Naimeh