OnStyle is a South Korean cable and satellite television channel owned by CJ E&M. It got a rebrand done by Super Very More, a South korean motion design studio. OnStyle is a channel for fashion-conscious women in their 20’s and 30’s, offering a higher level of fashion and beauty information. It is the go-to channel for all things trendy and beautiful.
With a bright color combinations intermixed with circular shapes, the packaging has got a lively and colorful vibe to it. And since this is a lifestyle channel, the vibe matches it.
Check out www.ArtofChannelBranding.com for more.
Client: OnStyle (CJ E&M)
Creative Director: Myungjin Cha (Nils)
Main Concept Designer: Sangjoon Hwang (Plat)
Sound Design: Stone Music